Comments on: Innocent Smoothies Anna Debenham - Front End Developer Thu, 15 Jul 2010 10:15:36 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Kevin http://maban.co.uk/298#comment-5113 Kevin Wed, 14 Oct 2009 13:18:21 +0000 http://maban.co.uk/?p=298#comment-5113 @Darrly I totally agree with you, to a point. Yes, keeping focus is very important and the moving nav is a bit dodgy to me... However, their "focus" my be that they are not focused. I know it sounds weird but the design works with the content's feel and style. As a designer this bugs me! They are basically breaking all the rules. I guess my point is that their "persona" is the driving force behind the design; even if they go a little over the edge. And I guess that's their point too. @Darrly I totally agree with you, to a point. Yes, keeping focus is very important and the moving nav is a bit dodgy to me… However, their “focus” my be that they are not focused.

I know it sounds weird but the design works with the content’s feel and style. As a designer this bugs me! They are basically breaking all the rules.

I guess my point is that their “persona” is the driving force behind the design; even if they go a little over the edge.

And I guess that’s their point too.

]]> By: Darryl http://maban.co.uk/298#comment-5108 Darryl Tue, 13 Oct 2009 09:19:19 +0000 http://maban.co.uk/?p=298#comment-5108 Great article and it highlights the fact that client's should stop looking around at what everyone else has and focus on what they do well. On another note, I agree that they get it right, but only when you speak about content. Content is however only a part of the user experience. Another part is design, especially if you're going to put an effort into design, then you need to adhere to some rules. The most striking one for me is their use of fonts, sizes, colours and lack of focus. On their blog I counted roughly the use of three fonts, which isn't that bad, but not when you use them in 15 different sizes and 9 different colours. This brings me to the lack of focus... What is important on the page? Great article and it highlights the fact that client’s should stop looking around at what everyone else has and focus on what they do well.

On another note, I agree that they get it right, but only when you speak about content. Content is however only a part of the user experience. Another part is design, especially if you’re going to put an effort into design, then you need to adhere to some rules.

The most striking one for me is their use of fonts, sizes, colours and lack of focus. On their blog I counted roughly the use of three fonts, which isn’t that bad, but not when you use them in 15 different sizes and 9 different colours.

This brings me to the lack of focus… What is important on the page?

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